Trends & Insights

Somewhat Mobile Podcast with Fetch CMO on Behavioral-Driven Acquisition

Hear Birk Cooper, CMO of Fetch, on the Somewhat Mobile Podcast with Adam Blacker as…

Fetch Price Index finds consumer demand shrinking as inflation prevails; Thanksgiving dinner to cost 11.4% more this year

The Fetch Price Index (FPI) hit +12.5% year over year in October, revealing another month…

Fetch at GroceryShop
Groceryshop 2022: Conversations with our Brand Partners and Taking Them Further

Fetch had a big presence at Groceryshop 2022 and connected with many of our amazing…

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Fetch Price Index Report: Inflation Remains Stubbornly High, But Consumer Demand Rebounds

Fetch, the nation’s No. 1 consumer-rewards app, today released the latest installment of its Fetch…

Demos Are An Illusion: Connecting Brands Directly to Consumers
Demos Are An Illusion: Connecting Brands Directly to Consumers

The early days of the pandemic brought abrupt and significant changes to shopping behavior. Consumers…

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Fetch Price Index Report Finds Consumers at a Tipping Point, Showcasing a Need For More Affordable Essentials

Fetch, America’s No. 1 consumer-rewards app, today released its August Fetch Price Index (FPI) report.…

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Demos are an Illusion: Intended Offers, Intended Results

As David Berk puts it, “Coupons have the precision of a cluster bomb.”  Fetch Group…

Demographics Are An Illusion: How to Right Size an Offer for Every Consumer
Demographics Are An Illusion: How to Right Size an Offer for Every Consumer

In our latest Fetch Focus series, senior leaders at Fetch discuss how demographics are an…

Fetch roundtable
Demographics Are An Illusion: Breaking Beyond Ineffective Consumer Data

From the beginning, marketers have relied on demographic data to define their audiences and guide…

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July Fetch Price Index Report Finds Efforts to Curb Inflation are Failing

Fetch, America’s No. 1 consumer-rewards app, today released the July Fetch Price Index (FPI) report.…